Price Paid:  $9.00 at Bicycle Garage Indy

Bike Setup:
2005 Serotta Fierte Steel with Ultegra.

Summary:
Thin and comfortable. Wick away moisture. Got rid of my hot spots on my feet caused by thicker, hotter socks.

Strengths:
Thin and comfortable. Wick away moisture. You cannot go wrong with DeFeet products.

Weaknesses:
None.

Similar Products Used:
Older, thicker cycling stocks.

Price Paid:  $9.00 at www.krankdirtwear.co

Favorite Ride:
Ashley Gorge, Canterbury

Summary:
I'm pretty fussy with all my contact points on the bike, and love the fit-and-forget feel of the Air-e-ators. They wash well, perform the job, and the service & wrapping from KrankDirtwear.com was spot on too.

Strengths:
Wash well, you don't feel them while wearing them.

Weaknesses:
Nope.

Price Paid:  $8.00 at online or LBS

Favorite Ride:
every ride

Bike Setup:
Soma Double Cross with Campagnolo

Summary:
I use both the Air-e-ators and the Wool-e-ators; I have various Performance house brand socks to compare them to. Overall they keep their fit and integrity much longer with no saggy ankles. The Wool-e-ators in particular are great socks.

Strengths:
Quality. Ventilation (Air-e-ators). Warmth (Wool-e-ators). Wool-e-ators are my favorite sock.

Weaknesses:
Dumb cartoony graphics on the few I got dirt-cheap online, but then that's my fault.

Similar Products Used:
Performance Kevlar and standard socks, plus various other socks.

Price Paid:  $10.00 at Sport Chalet

Favorite Ride:
Every Ride

Bike Setup:
2002 Litespeed Tuscany, Full DuraAce,Mavic Ksyrium Elites,Speedplays,Easton carbon post,Specialized S-Works carbon stem and bar,Fizik Arione.

Summary:
Amazing socks. I've worn my 5 pairs for a year and they all feel like new. Feet stay cool, dry and the socks repel foot odor. Let's be honest, sometimes all the socks are in the hamper and you gotta choose: skip the ride or fish out a dirty pair and rock on. With Air-E-Ators, even a worn pair still feels pretty fresh. You gotta take care of your feet. These are money well spent.

Strengths:
Serious quality, durability and performance. It's like Chris King made your socks.

Weaknesses:
Air-E-Ators are in no way weak. Even the price is reasonable, considering the strengths.

Similar Products Used:
Pearl Izumi attack socks, Smartwool, Nike, Adidas, many others.

Price Paid:  $4.00 at longscycle.com & lbs

Bike Setup:
n/a

Summary:
These socks are great. A little thinner than Sock Guy's, but work great. They have withstood multiple wearings in the hot Texas summers with little signs of wear.

Strengths:
Thin, light, wick moisture very well, and come in a zillion designs. Buy them online and you can get a really good deal.

Weaknesses:
none so far

Similar Products Used:
Sock Guy, Lin