Acura is the new official North American vehicle sponsor of the BMC Racing Team, providing a fleet of specially-equipped TSX Sport Wagons for use as team cars at all North American races.
A Perfect Match
“The BMC Racing Team is one of the top teams in professional cycling,” said Steve Center, vice president of national marketing operations for Acura. “Their aggressive approach and commitment to the best technology and constant improvement make them a perfect match with the Acura brand.” BMC Racing Team Acura TSX Sport Wagons will serve as team cars at North American races including the Amgen Tour of California, the Larry H. Miller Tour of Utah, the Grand Prix of Montreal and Quebec and the all-new USA Pro Cycling Challenge in Colorado.
Rolling Command Center
The vehicles are equipped with Acura’s hard-drive-based Acura Navigation System with Voice Recognition™ and a custom Thule® roof rack system (capable of holding seven BMC bicycles and six spare wheels). During races, each modified TSX Sport Wagon will serve as a rolling command center, repair shop, hospital and cafeteria to support BMC Racing Team riders as they compete in grueling multi-day events through some of the most spectacular cycling terrain in North America. The BMC Racing Team Acura TSX Sport Wagons will debut at the week-long 2011 Amgen Tour of California, starting May 15 in South Lake Tahoe, Calif.