Garneau DreamFactory delivers trifecta of customization

Canadian bike and apparel maker earns 2016 Eurobike Award

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Garneau takes customization beyond the bike with its DreamFactory program.

Garneau takes customization beyond the bike with its DreamFactory program.

We already posted a round-up on some of the 50-plus Eurobike Award recipients, but also wanted to give a shout-out to Garneau, which picked up some trade show hardware for its unique customization program.

The Canadian company earned recognition for its DreamFactory Trilogy Concept, which allows consumers to customize bikes, apparel, and helmet. After working with a designer to personalize a complete outfit, helmet, and bicycle, all the apparel is produced and the bikes are hand painted in North America.

Consumers work with an in-house designer to create a look that is all their own.

Consumers work with an in-house designer to create a look that is all their own.

“You no longer need to be in the pro peloton to have this level of customization,” said Louis Garneau himself. “We now bring individual customization to the passionate cyclists of all levels.”

The DreamFactory custom bike program offers 25 colors that can be used in three locations on the frame with two clearcoat options, personal identification, country flag, and color-matched Garneau logos.

In addition, two helmet styles can be customized with vinyl decals. Garneau’s custom apparel program offers a wide selection of styles for men and women with technology geared towards the athlete’s needs whether for road, triathlon, cyclocross, or mountain bike.

Painting is done in North America.

Painting is done in North America.

For more information and pricing please visit louisgarneau.com.

About the author: RoadBikeReview

RoadBikeReview.com is an online community of cyclists who share a passion for the sport. Visitors of the site regularly purchase gear to upgrade their bikes, share inspiring photos of rides, and keep up to date with the latest industry and technology news. Which products perform best? Where to buy them? Where to ride? How to ride better? Cyclists come to RoadBikeReview.com for the answers.


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