Sea Otter Classic – SRAM Announces New 2010 Force Groupset

Feature Articles Sea Otter Classic

For 2010 SRAM’s original top-end professional road gruppo, SRAM Force, reclaims the spotlight with exciting upgrades, lighter weight, while continuing to deliver race-proven performance.

The New SRAM Force admittedly borrows from SRAM’s professional RED gruppo, including race-inspired graphics, featuring its distinctive white logo against black carbon. The aluminum is anodized with a sleek ‘zephyr silver’ finish that sharpens the visual package. And, like RED, the SRAM logo will be featured on the inside of both crankarms.

SRAM Force moves to unidirectional (UD) carbon throughout, which adds strength and provides a better substrate for graphics. The aluminum parts of the gruppo are now forged, providing more strength,
lower weight, and a more robust finish.

Cont’d on Page 2 (more photos included)

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About the author: Thien Dinh

Thien Dinh gained most his cycling knowledge the old fashioned way, by immersing himself in the sport. From 2007 to early 2013, Thien served as RoadBikeReview Site Manager, riding daily while putting various cycling products through its paces. A native of California, Thien also enjoys tinkering with photography and discovering new music.


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