2013 Felt Lifestyle Line Launch

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Felt Cruiser Series

You always know a Felt Cruiser when you see one. For years Felt has stood above the rest when it comes to creating these bikes with unique design themes and styles that grab your attention. The 2013 Cruiser line has been updated, with eight new bikes that bring the famous Felt quality and attention to detail to more consumers at even lower price points.

Look through the Cruiser lineup, and you’re sure to find more than one Felt Cruiser that speaks to you. Whether it’s the nostalgically themed Deep Six, the all new 1909, the retro Felt Beaumont or something more understated like the affordable Bixby, there’s a Cruiser to match any personality.

The style may be the first thing you notice about a Felt Cruiser, but once you own one, it’s the quality that stands out. From the materials we use to the way we build our frames to the customized components, these bikes are built to be ridden—and built to last.

When it comes to components, Felt refuses to cut corners. Every Felt Cruiser component is either designed in-house or specially selected to fit the needs of a particular bike. Custom grips, double-crown forks, semiintegrated headsets, CNC-machined aluminum chain wheels, custom matched valve caps, saddlebags and embossed saddle covers—these are just some of the things you’ll find that set Felt Cruisers apart.

Felt is taking that attention to detail a step further this year with the introduction of a whole new series of Cruisers. New for 2013, Felt is offering a line of 29” Cruisers in addition to our standard Cruisers. Combining all of the style and aesthetic appeal of our traditional Cruisers with the comfort and versatility of 29” wheels, the 29” Cruiser Series will take your next bike adventure to a new level.

The Cantilever frame is the foundation of each of the 29” Cruisers. Each frame is constructed from either aluminum—the best choice for riders who want light weight and maximum corrosion-resistance—or hi-tensile steel, which offers strength and durability at a more affordable price. Felt’s state of the art construction methods allow us to incorporate the swoopy lines and tube shapes that make our cruisers so unique.

One of the highlights of the 29” Cruisers is the unique Sturmey Archer 2-speed kick-back rear hub featured on the Burner and the Rail. Riders will now be able to operate the brake and gears with no hands required. This allows for more efficient pedaling cadence, less maintenance, and no cables to blemish the visual appeal.

So whether you prefer the ride of 29” wheels, high style, or simple, laid-back comfort, there’s a Felt Cruiser with your name all over it.

Verza City Series

The heart of Verza City is its lightweight, durable 6061 butted aluminum frame. Felt engineers used this strong, lightweight material to craft a bike that blends the efficient ride quality of a road bike with the comfortable, more upright positioning that’s more commonly associated with mountain bikes.

Every Verza City has been designed with a specially designed “Verzatile” handlebar and highly adjustable stem for additional control and a wide variety of positioning options for different types of riders. Depending on the model, they come with either disc brakes or linear-pull brakes for maximum stopping power and a wide range of smooth-shifting gearing helps Verza City riders tackle the steepest city streets.

The Verza City is available in three different models to suit all different types of riders. Every detail—from specially designed saddles to Felt ergo handlebar grips— has been carefully selected to match this bike’s versatile nature. Some models also include extras such as fenders and racks. No matter which Verza City bike you choose, you are going to get a fun and functional ride.

Verza Path Series

The Verza Path is designed to get you where you want to go comfortably and efficiently. Like the Verza City, the Verza Path is also built around the upright geometry that most recreational riders prefer. The Verza Path is built with a suspension fork that dampens road harshness and makes the ride nearly effortless. A multi-speed drivetrain allows for a comfortable cadence no matter the terrain.

The Verza Path’s aluminum frame offers both low weight and excellent durability, and a low standover height makes the bike easily manageable. Supple 700x38C tires deliver superior ride quality, and V-brakes provide confident and powerful braking.

The Verza Path is offered in 4 different models—two men’s models and two women’s models—each of which is equipped with men’s and women’s specific saddles to ensure a comfortable ride. Each model is offered in 4 different sizes to accommodate riders of all heights. The result is a bike that’s inviting enough for casual neighborhood rides and also perfectly capable of turning up the speed.

Verza Regency Series

Based on the traditional Dutch bikes that are popular throughout the Netherlands, the Verza Regency delivers unparalleled comfort and style. The Verza Regency incorporates the same upright geometry and frame design that has been used in the Netherlands for decades, allowing for superior ride characteristics and a dapper appearance.

The Verza Regency is built around a lightweight and durable steel frame. The men’s frame features the conventional ‘gents’ design with a horizontal top tube, while the women’s frame features a step-through frame allowing for a low standover and easy mounts and dismounts.

Both the men’s and women’s models feature a reliable internal three speed transmission that minimizes maintenance and makes any hill a breeze to climb. A comfortable saddle, and sweeping handlebars let you pedal with ease.

Felt Café Series

You know what you want in a bike: comfort, classic styling and modern features to make riding more enjoyable. What you don’t want are limitations—a bike that’s too focused on one specific purpose.

If that sounds familiar, you’re not alone. With all the different categories of bikes these days—road bikes, mountain bikes, city bikes, fitness bikes—a trip to the bike shop can be an overwhelming experience.

Enter the Felt Café. This is the bike that cuts through the clutter. Inspired by the smart, stylish bikes you see cruising the streets of Paris or Milan, Café is designed to fit your lifestyle.

Don’t be fooled by Café’s cool, understated aesthetic. Behind the seemingly effortless style is a calculated approach to performance and comfort. Felt conducted extensive market research to find out exactly what mattered most to people in search of the perfect do-it-all bike. We then passed those findings along to our team of engineers.

The first thing the engineers focused on was frame geometry. Getting the dimensions right was key to achieving great handling and comfort. Café designers understand that an overly aggressive, stretched out position isn’t necessary for this bike, but they also didn’t want to compromise ride quality and handling. They created a bike that’s comfortable and efficient, yet perfectly capable of accelerating or climbing hills without forcing you to stand up out of the saddle.

Every Café bike is built to be as light as possible for increased efficiency and a lively ride quality. The frames are constructed with lightweight aluminum featuring hydroformed tubes. And many parts and components—including forks, handlebars, stems, seatposts, cranks and wheels—are also made with lightweight, corrosion-resistant aluminum.

Going beyond the basics, all Café bikes are outfitted with accessories to help make the most of your ride. Puncture-resistant tires, aluminum kickstand, a lightweight aluminum cup holder and safety bell come standard with every Café bike. And the Deluxe models feature extras including a lightweight aluminum rear carrier rack, a removable rear clip-on saddlebag and lightweight fenders.

From urban commutes to weekend rides in the park, Café is the enjoyable new way to ride. Ditch the car and ride to work. Commit to daily rides to improve your health. Ride to the café. All these things are made easier and more fun with a bike built just for you.

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