Mavic to paint Tour of Utah yellow

French company signs on as official neutral support provider

News Tour of Utah
Mavic has provided neutral support for athletes and teams around the world since inventing this concept in 1973.

Mavic has provided neutral support for athletes and teams around the world since inventing this concept in 1973 (click to enlarge).

French wheel and apparel maker Mavic has inked a multi-year deal with the Larry H. Miller Tour of Utah as the official neutral support provider for the men’s professional, multi-stage race and the women’s race event.

The Tour of Utah men’s race is a seven-day, UCI-sanctioned, North American cycling event. The race features top men’s professional cycling teams racing throughout Utah with significant elevation changes and unpredictable weather. The 2015 Tour of Utah featured 712 miles of racing and 51,422 feet of elevation gain. The 2015 Tour of Utah Women’s Edition: Criterium Classic featured two days of racing for professional and elite women’s teams.

Changing punctures by proving replacement wheels is typically the car's primary duty.

Changing punctures by proving replacement wheels is typically the car’s primary duty (click to enlarge).

Mavic has provided neutral support for athletes and teams around the world since inventing this concept in 1973. The role of Mavic neutral support is to provide mechanical support to any rider or team that is in need. Mavic will provide vehicles, motorcycles and nine mechanics during the entirety of the week-long race.

See what it’s like to spend a day inside a Mavic neutral support car at the Tour de France.

“We are thrilled to be a part of ‘America’s Toughest Stage Race’ and to share our expertise in neutral support to the riders and teams,” said Mike Wilson, regional marketing manager of the Americas for Mavic. “This is the biggest stage for road racing within the U.S. and it’s a perfect opportunity to show our support for cycling as a whole, especially with Mavic’s U.S. headquarters now being based in Ogden, Utah.”

Mavic cars are a familiar sight at races around the globe, including the Tour de France.

Mavic cars are a familiar sight at races around the globe, including the Tour de France (click to enlarge).

The Larry H. Miller Tour of Utah is scheduled for August 1-7, 2016. Now in its 12th year, the event was elevated in 2015 as a 2.HC-rated UCI stage race, making it one of the premier events in North America. A total of 16 men’s professional teams competed, bringing more than 125 athletes from 24 countries. For women’s professional and elite teams, a two-day Tour of Utah Women’s Edition: Criterium Classic was held in 2015, sanctioned by USA Cycling. The 2015 Tour of Utah men’s champion was American Joe Dombrowski (Cannondale-Garmin Pro Cycling), while the women’s crown went to Great Britain’s Hannah Barnes of UnitedHealthcare Pro Cycling.

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