Rabobank Signs New Sponsor – Will Ride Giant in 2009

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Giant bicycles has agreed a two-year sponsorship deal with professional cycling team, Rabobank.

Under the deal, which begins in 2009, Giant will provide Rabobank’s elite team of riders, U23 developmental squad and the cyclo-cross team with bikes. Current sponsor Shimano will continue to be the team’s primary component sponsor.

Giant chief executive officer, Tony Lo, said: “We’re pleased Rabobank has chosen to ride Giant. It’s a natural fit—two organisations with a long-term commitment to competitive cycling. Combine Rabobank’s talent with Giant’s ability to create superior products, and great things are sure to happen.”

Photo by Ken Conley

About the author: Thien Dinh

Thien Dinh gained most his cycling knowledge the old fashioned way, by immersing himself in the sport. From 2007 to early 2013, Thien served as RoadBikeReview Site Manager, riding daily while putting various cycling products through its paces. A native of California, Thien also enjoys tinkering with photography and discovering new music.


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