Team Sky has unveiled the new white jerseys its riders will be wearing in 2018. The kit, produced with Team Sky’s performance clothing partner Castelli, will give the team a new look for the new season. However, the kit also retains many of the features that have made Team Sky riders recognizable in the peloton.
The line on the back of the jersey, a feature of every Team Sky kit since the team began racing in 2010, remains integral to the design while the ‘data pattern’, which records every one of Team Sky’s victories, has been updated to include the team’s wins from 2017.
Victories from 2010-2016 are now in one place on the back of the jersey, with all the wins from the 2017 season represented by a pattern embedded within a blue band across the front of the new jersey. The reintroduction of the blue band is inspired by the design of the kits worn by Team Sky in their first years of racing.
Introducing the new Team Sky kit for 2018, Team Sky Principal Sir Dave Brailsford said: “We initially changed to white jerseys for the Tour de France last summer, and it was the feedback from riders and the response from our fans that inspired us to go white for the 2018 season.”
What do you think of the new kit?