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You sell to whoever has the money. Nashbar probably acquired them from a warehouse or dealer that was on their way out of business and not Merckx.
 

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Just got the Nashbar catalog yesterday. Ultegra and 105 equipped EMXs on closeout. Talk about cheapening the brand.
I had chest pain and shortness of breath when I saw the EM complete bikes in the the Nashbar catalogue, no offense Nashbar.
My wife, who has been to the original EM factory in Meise, and has had the rare opportunity to meet Mr. Merckx in person, cackled at me as to prove a point: the eddy merckx brand has lost its mojo since the cannibal sold and left the company.
 
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