Ibashii said:If you live in the States, TJ Maxx and Marshalls almost always have brand athletic socks for dirt cheap. When I lived there I tried a few, found one that I really liked and went back and bought a pile of them. I think it worked out to about 2-3 bucks/pair, and I still have a few of them in the rotation.
There's no reason to buy cycling socks at an LBS for regular price. I'm all for buying local, but there comes a point when it just doesn't make sense.
+1
I am riding on a bunch of Fila's from Marshalls that have all the features of more expensive socks, are durable, and cost about $2 a pair.