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Discussion Starter · #1 ·
I usually pay no attention to anything Trek branded but was surprised at the extent to which one of my local LBS's has brought in Bontrager tubulars.

In fact I saw no others in the store.

I was not even aware that Bontrager was selling a tubular.

Anyone know what tires these are? Are just a rebranded Vittoria or Clement? Round or lumpy?

Any user reports on 'em??
 

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Trek's rules

toomanybikes said:
one of my local LBS's has brought in Bontrager tubulars. In fact I saw no others in the store. I was not even aware that Bontrager was selling a tubular.
I have no idea who really makes these tires, but the word is that Trek dealers are essentially required to carry a VERY high proportion of Trek merchandise, whether it be clothing, spare parts, tires, whatever. So if a Trek dealer wants to sell tubulars, they are nearly forced to carry the Bontrager's exclusively.
 

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I doubt it

Kerry Irons said:
I have no idea who really makes these tires, but the word is that Trek dealers are essentially required to carry a VERY high proportion of Trek merchandise, whether it be clothing, spare parts, tires, whatever. So if a Trek dealer wants to sell tubulars, they are nearly forced to carry the Bontrager's exclusively.
Most LBS's around here (Los Angeles) that carry Trek bikes don't even have anything besides the bikes (all of them carry other brands as well). Maybe Disco kits and bottles, but that's it. Now, if you're talking about the Trek "superstores", that's another subject Kerry.
 

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Uh, yeah

stihl said:
Most LBS's around here (Los Angeles) that carry Trek bikes don't even have anything besides the bikes (all of them carry other brands as well). Maybe Disco kits and bottles, but that's it. Now, if you're talking about the Trek "superstores", that's another subject Kerry.
A bit of blushing here. I think, now that I reflect on it, that it was Specialized that was being heavy handed with its dealers. However, it is now clear that I have no effing idea what I'm talking about, so please disregard the previous post :)
 

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Trek has a number of dealer incentive programs

Kerry Irons said:
A bit of blushing here. I think, now that I reflect on it, that it was Specialized that was being heavy handed with its dealers. However, it is now clear that I have no effing idea what I'm talking about, so please disregard the previous post :)
One shop I worked at (a local chain of stores), I swear the owner was sleeping with the Trek CEO, nearly everything we sold was Trek, Bontrager, Gary Fisher, Bontrager, Wrench Force, Klein, etc., etc.... We had the super premium platinum gold AAA+ dealer account and did massive orders from them prior to our annual summer sale. Specialized does this as well. The last Bicycle Retailer I read a couple of months ago (February I think) had an interesting article about the pressure dealers are feeling to sell exclusively from only one of the big brands. The biggest brands sell practically every bicycle accessory to go with their bikes and can offer big discounts on orders that can save the dealer some money, but you're left with little selection when you get to pick matching Specialized or Trek tubes, water bottles, cages, seat packs, pumps, jerseys, shorts, patch kits etc., etc. with you're brand new bike.
 
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Discussion Starter · #8 ·
Interesting comments.

I actually did not know about "Trek Superstores" until I saw one on vacation last month, couldn't believe the building I saw from the freeway could really be selling Trek bikes so did some searching on the internet - sure enough. Never did go back and go into it.

Clearly,this local shop has climbed way up Trek's radar screen. They have events there through the year. Armstrong normally drops by once a year , etc.

Last summer I went in and bought a pair of Schwalbe tubulars - quite liked them so thought I would pick a couple more. Nope.

The only tubulars in the store now are branded Bontrager. ALL of the computers are Trek. All of the gloves, saddle bags, etc - everything is branded Trek.

The bikes in the store are Trek
Lemond
Fisher and Klein

Last year there were no Lemonds or Kleins.

Interesting moves but sad to see.
 

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Anti-gravity said:
The last Bicycle Retailer I read a couple of months ago (February I think) had an interesting article about the pressure dealers are feeling to sell exclusively from only one of the big brands. The biggest brands sell practically every bicycle accessory to go with their bikes and can offer big discounts on orders that can save the dealer some money, but you're left with little selection when you get to pick matching Specialized or Trek tubes, water bottles, cages, seat packs, pumps, jerseys, shorts, patch kits etc., etc. with you're brand new bike.
I just bought a bike a month ago, and all that other good stuff
Bike: Lemond
Gloves/jersey: C-Dale
Shorts: PI
Socks: Sockguy (own company as far as I know)
Helmet: Trek (yea I know....lemond)
shoes/cages: specialized

so there, I have all three big guys rep'd......:D
 
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