I was trying to mount a set of Continental Gators last week on my Easton Vista Wheelset. I Just about broke both my thumbs trying to mount them for over a half an hour. Then I had a thought; I grabbed the vaseline and applied a small amount around the inside of the bead. I was blown away how easy they popped on the rim. Combined with a bit of baby powder inside to keep the tube from sticking and a pinch of vaseline, you'll have a pleasant experience next time you try and mount that new set of rubber. Hope this helps someone else.