MADRID, Spain - ROTOR is proud to announce the launch of a Limited Edition, "Cobo Bison" 3D crankset to commemorate GEOX-TMC's Juan Jose Cobo victory at the 2011 Vuelta a España. Just 1000 units will be produced worldwide and available for purchase in 2012.

"This is the second time a ROTOR product has won a grand tour and we want to commemorate this exceptional victory in our home country", Said ROTOR CEO Ignacio Estelles.

This victory is also the third major title the 3D crank has won:
• 2009 TdF Green Jersey
• 2010 Road World Championships
• 2011 Vuelta a España

Carlos Sastre's Yellow Tour de France crank and Thor Hushovd's Green Jersey crank were ROTOR's last two customized cranks, and were just special one off units for the athletes. This time around this crank was specifically developed to be available to consumers.

This special richly anodized red 3D crank features an image of Cobo's mascot "The Bison", taken from cave paintings in his home region of Cantabria, Spain. Each crank will be individually numbered in series of just 1000 units. The initial production of these special cranks has already been shipped from the ROTOR factory and will hit stores by the beginning of January. Please check with your local distributor for prices and availability.