In the front lobby of Pearl Izumi's Colorado headquarters, just left of the receptionist station, are a series of architectural renderings. The pictured building is what will be Pearl's new home, a sleek, modern looking structure that's already under construction in the sprawling lot across the street from the current building. Scheduled completion date is sometime next fall.
But talk to people who work at this well-known apparel company, and it's clear these renderings represent more than just bricks and mortar. After admittedly losing its way for several years, Pearl Izumi is undergoing a company wide revitalization that's just now taking root in its product line.
In late January, RoadBikeReview.com got an up close and personal look how this change is being implemented now, and a sneak peek of what's to come. Here's our own sneak peek gallery and quick video of what we saw. We'll have a full detailing of our time at Pearl Izumi in the coming weeks.
Sneak Peek at the sublimation process at Pearl izumi
[youtube width="600" height="361"]httpv://www.youtube.com/watch?v=VZDje1-Z-AU
Read the Exclusive Factory Tour: Pearl Izumi - Broomfield, Colorado.