What was I thinking? When I thought WWTLD? the answer was "run away, fast". A co-worker brought a bag of Doritos Cheeseburger chips to work. Claimed he was "just cuious". I'm not a fan of snack chips in general so I wasn't interested other than the curiosity of whether they actually managed to get them to taste like something resembling a cheeseburger. They didn't. They taste like a beef bouillon cube dipped in onion powder. By far the nastiest thing in the chip world that I've ever tasted. I've heard them compared to a mcdonalds cheeseburger. That's an insult to mcdonalds (and that's not an easy thing to do). A mcdonalds cheeseburger tastes like fine dining compared to those chips. It kinda saddens me that these things made it through the test markets with a thumbs up.