Not surprising at all, to me, at least. I believe BD was testing the waters and found out that there is not much of market for lugged steel bikes with racing geometries. People looking for a racing bike go straight to carbon. No pro would ride steel today; hence racers and racer wannabes at all levels wouldn't either. There is a market for lugged steel among tourers, randonneurs, and traditionalists. But you are likely going to have to pay as much or more for a frameset as BD charged for the entire bike. E.g., considering what I paid for my GP Inferno, I consider the frame and fork a gimme! But all my bikes are steel and I'm not yet confident of the durability and safety of carbon; particulary the fork. But, that's a very minority opinion, for certain. I recognize my concerns may be completely unfounded, but at my age and skill level, 2 extra pounds or so isn't all that critical to me.
Yes, they finally sold out, but we do not know the total numbers sold. Apparently, it was not a large number. Yes, it's too bad, because all in all, it is a nicely made frameset. Nice lug work and reasonably lightweight. The only things I would have changed, if I could, would have been to slacken the head and seat angles by one degree, add a pump peg to the headtube, and taper the fork blades for better shock absorption.